Consulting-trained strategist who ships.
9+ years spanning Strategy Consulting (Bain & Co) & Product Management
I bring Bain-grade rigor to messy, 0-to-1 marketplace problems — then stay in the trenches through SQL, experiment design, and rollout, not just the deck. Currently own both the B2B Monetization and B2C Payments charters at Housing.com (REA India), directing a team of APMs. Rated ‘Exceeds Expectations.’

Five shipped case files.
Six headline outcomes across nine years.
- 01
Own both the B2B Monetization and B2C Payments charters end-to-end at Housing.com, directing a team of APMs. Rated 'Exceeds Expectations.'
- 02
Led the payments product surface at scale — including a zero-downtime money-flow architecture rebuild under regulatory compliance requirements — and lifted 30-day retention from 30% to 45% by bundling trust signals, social proof, and WhatsApp payment flows as one coordinated bet.
- 03
Conceived Ultra, a seller package that didn't exist on the platform, driving a strong ARPU uplift through end-to-end GTM and sales enablement.
- 04
Deployed AI-driven automation across customer support, meaningfully cutting escalations and resolution turnaround time.
- 05
At Bain & Co: designed a multi-year GTM and P&L strategy for a large global paints manufacturer, defined a growth opportunity for a leading Indian insurer, sized a full-potential market opportunity for a large-cap EPC company, and led post-merger integration for a multi-billion-dollar IT company.
- 06
Earlier career: scaled Apna.co's monetization product leading a 10-member team; delivered growth and cost-optimization engagements at Deloitte across retail and automotive; improved manufacturing throughput at Fiat Chrysler Automobiles.
What I bring to the desk.
- SQL — Presto/Trino via Redash, Databricks
- GA4 / event-level funnel analysis
- Jira & Confluence JPD authorship
- Experiment design & non-inferiority testing
- Structured problem framing — JPD/OST methodology
- CXO-level stakeholder reporting
- P&L ownership across monetization & payments
- Directing and mentoring APMs
- Consumer internet marketplaces
- Fintech — lending, payments, compliance
- Real estate — broker/developer/seller dynamics
- Pricing, packaging & monetization strategy